Build a clearer pathway to research impact
Majykri is a specialist research impact planning tool for researchers, research teams and research professionals.
Work through your research users, outputs, engagement, outcomes and evidence using a structured process developed from more than a decade of research impact practice and supported by AI.
Start building your pathway in minutes, then refine it as your research and impact plans develop.
Want to see how it works first? Book a demonstration
Research impact planning involves connected decisions
You may know the difference your research could make but still need to work out how you might get there.
Who could use the research? Who else could influence whether it is used? What outputs would be useful to them? How could you engage them? What outcomes are realistic? What evidence could show whether progress is occurring?
Majykri gives you a structured way to connect your decisions into a pathway to impact.
Use it when developing a new pathway to impact, strengthening an existing plan, preparing a funding application or reconsidering your approach as a project develops.
From separate questions to a structured pathway
Without a structured process
- Research users, engagement, outputs and outcomes can be considered separately.
- Potential users or pathways can be missed when planning is rushed.
- Evidence is often considered late, when reporting is already required.
- Impact plans can become a collection of activities without a clear connection to the intended change.
With Majykri
- Work through the parts of your impact pathway in a connected process.
- Explore additional users, outputs, engagement approaches and potential outcomes.
- Consider indicators and evidence while you are planning.
- Refine your pathway as your thinking and research develop.
Four tools to build your research impact pathway
Majykri brings four connected research impact planning tools into one browser-based app. Together they help you develop your pathway, explore options, identify relevant stakeholders and consider how progress and impact could be evidenced.
| Feature | What it helps you do | What this adds to your planning |
|---|---|---|
| Pathway Builder | Connect your research with potential users, outputs, engagement and outcomes. | Build a structured pathway that shows how your research could contribute to change. |
| Ideas Developer | Explore possible outputs, engagement activities and ways of sharing or using the research. | Consider options you may not have identified when working alone. |
| Stakeholder Mapper | Identify users, beneficiaries and other stakeholders who may have a role in your pathway. | Select the groups most relevant to your research and consider what they may need from you. |
| Evidence Prompter | Identify possible indicators and sources of evidence linked to your pathway. | Consider what you could monitor, collect or document as the research develops. |
See how each tool supports your planning.
Pathway Builder
Instantly sketches the logical route from your research aim or idea to real-world change, ready for you to craft into a narrative.
Ideas Developer
Surfaces fresh outputs, engagement activities and dissemination formats you may not have considered—from policy round-tables to citizen-science toolkits.
Evidence Prompter
Generates practical, discipline-appropriate indicators and data sources so you can prove value long after the project ends.
Stakeholder Mapper
Matches findings to the audiences who need them most, then links each group to relevant channels and messages.
Built from real-world research impact expertise
Majykri draws on more than a decade of specialist research impact practice supporting researchers, universities, research institutes and research funders.
That experience has been translated into a structured planning process that guides you through the questions that repeatedly matter in research impact: who could use the research, what they may need, how engagement could support use, what outcomes may follow, and what evidence could demonstrate progress.
AI helps you explore options and develop ideas within that process. The research impact expertise provides the structure that connects those ideas into a pathway.
Who is Majykri for?
Majykri supports people who are planning, developing or strengthening research impact across any discipline.
Individual researcherResearchers
Use Majykri to develop a pathway to impact for a research project, funding application or existing program of work.
Work through who could use your research, what outputs and engagement may support its use, what outcomes could follow and what evidence may be useful to collect.
Research teamResearch teams or centres
Use Majykri to work through projects with multiple research users, outputs, partners or potential routes to impact.
It can provide a shared structure for discussing and refining your pathway across a team.
Research institutionResearch impact and research support professionals
Use Majykri alongside your own advice and facilitation to give researchers a consistent process for working through impact planning.
It can support preparation before a consultation or workshop and help researchers continue developing their pathway afterwards.
Individual researcherResearch organisations and funders
Majykri can also support organisations that want to provide structured research impact planning across larger groups of researchers, projects or funded programmes.
Contact us to discuss team or organisational access.
Why use Majykri
Majykri gives you access to a specialist research impact planning process when you need it, whether you are starting a new pathway or revisiting an existing one.
Work through impact planning independently
- Use a structured process to develop your thinking without needing to book a consultation or wait for a facilitated workshop.
Consider more possibilities
- Use AI-supported suggestions to explore research users, engagement approaches, outputs, outcomes and evidence you may not have considered.
Build on your planning over time
- Return to your pathway as your research develops, new stakeholders emerge or your understanding of possible impact changes.
Use specialist support where it adds most value
- Majykri can be used on its own or alongside research impact advisers, collaborators and workshops. Use the tool to develop and document your thinking, then bring in specialist advice when judgement, critique or facilitation is needed.
How Majykri works
01
Add your research idea or focus area
Give Majykri the context it needs to understand your research and the change you want to contribute to.
02
Explore users, outputs, engagement and potential pathways
Majykri uses your research context to suggest relevant users, possible outputs, engagement approaches and routes towards impact for you to consider.
03
Refine and export your pathway
Choose and refine the options that fit your research, then export your pathway to support funding proposals, project planning and impact discussions.
Ready to build your research impact pathway?
Use Majykri to work through your research users, engagement, outputs, outcomes and evidence in one structured planning process.
Start with your research idea, explore possible pathways, and refine the options that fit your project and context.
Start planning with Majykri
Prefer to see how it works first? Book a demonstration
.